Marketing Effectiveness Questionnaire

Use this questionnaire for ideas on analyzing marketing effectiveness

Examples of questions included:

  • What is our marketing spend to acquire a lead?
  • What is our marketing spend to acquire a new tenant?
  • Which marketing expenditures are driving the best leads?
  • What is the return on investment of our marketing campaigns?

The questionnaire will help define an action plan for applying analytics for understanding what you are getting for the money you spend on marketing.


Our solutions are built on the RentViewer  software. RentViewer connects to data sources (such as Property Management Systems, other systems and Excel files), collates the data and enables the creation of Executive Dashboards, Custom Reports and Analytical Solutions

Do you have questions and need detailed explanation of how our product could help your businness?

The Property Management Metrics Handbook

Which property management metrics are important to you?

See a list of over 100 metrics for categories such as:

  • Lead Management Metrics
  • Lease Application Metrics
  • Unit Turnover Metrics

Use the Handbook for ideas on metrics that will be useful to your company.
Decide which property management metrics should be tracked and used for setting improvement goals.

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